Wednesday, March 28, 2012

Offer Customer Rewards Just for Checking In


You’ve worked hard to get your customers in the door. Why not reward your most loyal patrons — and entice new ones -- with special customer rewards they can receive just by checking in.
Checking in not only rewards your customers, but it also has the potential to increase your business. By allowing your customers to check in to your location across multiple social networks, you’ll be advertising your location using one of the most potent means of advertising: word of mouth.
Your customers like to save money – you like to increase your customer base. Using CheckInPage, you can advertise over multiple social networks – an easy way to reward your best customers and entice new ones.
Consider what would happen if your customers broadcasted the fact that they visited your location – and were rewarded for doing so. As they detail their visit to you by checking in, you can provide other potential customers location-specific information, services and rewards for them to realize. And once they know they will receive rewards just for checking in, you’ll be sure customers will be back to see your next special.
What kinds of deals might your customers find most valuable?
  • Freebies, such as a free appetizer with a meal, or a free topping on frozen yogurt
  • Discounts or gifts with purchases, such as a free t-shirt with $75 purchase
  • Digital punchcard rewards, such as a free sandwich after buying 10
When selecting your specials, consider which rewards will attract new customers and which will reward existing ones. For example, a digital punchcard reward may not be attractive to a new customer (who is not yet loyal to your business), but a free appetizer is quite desirable. There are many rewards you can consider that are of low cost to you but are invaluable to building your business.
Interested in learning more about how to increase your business using checkins? Contact us for great ideas and how to get started.

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